Online Sellers
For sellers using websites, marketplaces, WhatsApp, Instagram, TikTok, or Facebook to take orders.
For Sellers
Fulfillment for sellers moving real volume.
MFT helps online sellers, importers, and growing brands store products, process orders, manage COD, reduce failed deliveries, and serve customers across major cities and serviceable regions in African markets.
COD · PUDO · Door Delivery · Cross-Border · Reviewed within one business day
Why MFT
When orders grow, fulfillment needs structure.
When orders increase, manual fulfillment starts to break. Stock gets harder to track, riders need more coordination, customers miss delivery calls, COD follow-up becomes messy, and returns start eating into margins. MFT helps sellers move from informal fulfillment to a more structured operating flow.
You're a fit if
- You move 100+ orders a month and the process is getting harder to control.
- You sell across one or more of: Kenya, Tanzania, Uganda, Zambia, Ghana, Nigeria, Senegal.
- You need COD collection, PUDO pickup, door delivery, or returns handled by one operator.
- You're planning a new market and want to test demand before opening a warehouse.
Probably not a fit if
- You're testing your first 10 orders — fulfillment partners are early for you.
- You need same-hour courier dispatch rather than structured order fulfillment.
- You expect nationwide coverage in every African country today.
- You're looking for a dropshipping or marketplace platform.
Who MFT is built for
Seller types MFT supports
Importers & Distributors
For businesses bringing products into one market and needing storage, fulfillment, and delivery support.
Growing DTC Brands
For brands that need better control over customer experience, delivery outcomes, and returns.
Regional SMEs
For businesses expanding across Kenya, Tanzania, Uganda, Zambia, Ghana, Nigeria, and Senegal.
Operational pressure
Problems MFT helps solve
Too many failed deliveries
Customers are unavailable, addresses are unclear, or follow-up is inconsistent.
COD is hard to manage
Cash collection, confirmation, and reconciliation need structure.
Stock is stored informally
Products are kept in offices, shops, homes, or unstructured spaces.
Returns are messy
Failed or returned orders need a clear process.
Expansion feels risky
Opening a warehouse in every market is expensive before demand is proven.
What MFT does
What sellers can use MFT for
Best-fit volume
MFT is sized for sellers moving real volume.
100–499 orders / month
You may be ready for structured delivery and customer follow-up support.
500–1,000 orders / month
You are likely ready for warehousing, pick & pack, delivery structure, COD support, and reporting.
1,000+ orders / month
You may need dedicated fulfillment planning, stronger service rules, and multi-country support.
Multi-country sellers
For sellers serving customers across Kenya, Tanzania, Uganda, Zambia, Ghana, Nigeria, and Senegal.
MFT is built for sellers who are serious about moving from manual order handling to structured fulfillment.
Operating flow
How sellers work with MFT
- 01
Send stock
Deliver products to an MFT-supported warehouse.
- 02
Orders come in
Sellers receive orders from their own sales channels.
- 03
MFT picks and packs
Orders are prepared accurately and prepared for dispatch.
- 04
Customer is contacted
Confirmation and delivery coordination where required.
- 05
Door delivery or PUDO collection
Choose the delivery option that fits the customer.
- 06
Seller receives status updates
Track order movement, delivery outcomes, and returns.
Choose the right option
Match each order to the right delivery path.
Set your customer location, order value, and payment type. MFT highlights the routing that fits — door delivery, PUDO pickup, or cross-border.
Customer is in
Order value
Payment
Recommended
PUDO Pickup is the lowest-risk path for mid-value cash-on-delivery orders in the same city.
PUDO Pickup
For your caseCustomer collects from a trusted local point.
- Best for
- Cost-conscious customers and areas with weak last-mile.
- Typical window
- Parcel ready at point within 1–3 days.
- Failed-delivery risk
- Lowest — no missed door attempts
- COD compatibility
- Supported at participating points
- COD handling
Customer pays cash at the point, parcel released only after payment, funds reconciled on cycle.
- Returns handling
Customer drops the return back at the same PUDO point — no rider pickup required.
- Cost posture
- Lowest per-order handling
- Coverage
- Growing network of pickup points in serviceable regions.
- When to avoid
- Avoid for fragile, oversized, or premium-experience orders.
Door Delivery
Parcel arrives at the customer's address.
- Best for
- Customers expecting delivery to home or office in a major city.
- Typical window
- Same-day to 2 days inside major cities.
- Failed-delivery risk
- Higher when customer is unavailable
- COD compatibility
- Supported with confirmation flow
- COD handling
Rider collects cash on handoff, issues a receipt, remits same day. Failed attempts re-routed to PUDO.
- Returns handling
Scheduled rider pickup, condition logged on intake, you're notified before stock re-entry.
- Cost posture
- Higher per-order handling
- Coverage
- Major cities and serviceable regions across the 7 MFT countries.
- When to avoid
- Avoid when addresses are unclear or customer is rarely reachable.
Cross-Border Routing
Stock in one country, customers in another.
- Best for
- Sellers testing a new market before opening local stock.
- Typical window
- Longer — depends on route and customs clearance.
- Failed-delivery risk
- Managed through route partner
- COD compatibility
- Limited — depends on destination
- COD handling
Route-dependent. Where unsupported, orders must be prepaid; otherwise handled by the destination partner.
- Returns handling
Returns are slower and costlier — consolidated by the local partner before the return leg.
- Cost posture
- Highest per-order; lowest setup
- Coverage
- Practical routes across East and West Africa.
- When to avoid
- Avoid for time-sensitive orders or when local stock already exists.
Expand carefully
Plan a new market without opening a warehouse everywhere.
Review your target country, product type, monthly volume, and practical route options. MFT helps sellers test demand through cross-border fulfillment before committing to a local warehouse.
Honest scope
What MFT does not do.
Clarity up front saves time on both sides.
- Not a same-day courier marketplace.
- No dropshipping or product sourcing.
- No claims of nationwide coverage in every country.
- No AI-routing or autonomous-delivery promises.
Sellers FAQ
Answers before you request a quote.
Practical answers on COD, failed deliveries, PUDO pickup, returns, and cross-border fulfillment.